The Best Chain Restaurant Twitter Reactions to IHOP Changing Its Name to 'IHOb'

The anticipation behind IHOP’s new name built up on Twitter for days, so naturally, when the breakfast joint announced that the letter “b” in their new logo stands for “burgers,” the Twitter-verse went nuts with their reactions. Some people called it a branding fail, others said the “b” should really stand for “bankruptcy,” but one thing is for sure, the moniker change had people talking.

The International House of Pancakes changed their name to International House of Burgers temporarily on Monday to celebrate the launch of seven new Ultimate Steakburgers which...

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By: - 6 days ago

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